Santiago Estrada

Santiago Estrada is an accomplished digital marketing professional with extensive experience in various leadership roles. Currently serving as the Digital Marketing Director at LeadTeam since January 2023, Santiago previously led the marketing department at RedValley, focusing on digital marketing services for USA clients. Prior to that, Santiago held multiple roles at Tributi, including Head of Growth and Head of Marketing, overseeing customer acquisition channels and implementing digital and offline marketing strategies. As the founder of IngenioLab, Santiago assisted startups in increasing sales through tailored digital marketing strategies. Santiago also served as Marketing Manager at ICG Colombia, leading marketing initiatives for software and hardware solutions, and began a career in cost analysis at Organización Corona. Educational qualifications include a Master’s degree in Entrepreneurship from Rotterdam School of Management, Erasmus University, and a degree in Business Administration with specializations in Marketing and Finance from Escuela de Ingeniería de Antioquia.