Claudia Nielsen

Claudia Nielsen is an accomplished marketing professional with extensive experience in leading innovation and brand development across various industries. Currently serving as the Marketing Director for Legendary Expeditions and Chem Chem Safaris since February 2024, Claudia previously held roles such as Innovation Manager on the Global Brand Team at Johnnie Walker, where a focus on luxury consumer projects and sustainability was paramount. As a marketing consultant through Claudia Nielsen Consultancy, expertise was provided in innovation strategy and project management. Additional experience includes leadership roles at Paraffin Ltd., Diageo—with a focus on the Captain Morgan and Haig Club brands—Distell, and other reputable companies, showcasing a strong commitment to driving growth and brand strategy. Claudia holds postgraduate qualifications in psychology and sociology from Rhodes University, along with a digital marketing course from the University of Cape Town.