Jeff Colbeck

Jeff Colbeck is an accomplished statistician with extensive experience in market research and advanced analytics. Currently serving as a Senior Statistician at Léger since April 2021, Jeff ensures accurate data weighting for representative survey results. Previously, as a Freelance Advanced Analytics Consultant, insights were provided to address business questions through various sophisticated analysis techniques. Jeff's career includes pivotal roles at Kantar, where responsibilities included recommending analytical approaches and communicating actionable findings, and earlier positions at ACNielsen Canada. Jeff holds a Master of Science and a Bachelor of Science (Honours) in Statistics from the University of Manitoba.