Scott Lascelles

Specialties: Digital Marketing, Business strategy, modeling & analysis, team leadership

Currently CEO/co-Founder of PrimeRates, a B2B leadgen platform focusing on analytics, underwriting and optimizing the customer experience.

Strategic leader with over twenty years of experience in Financial Marketing and Risk Management. As Chief Marketing Officer with Springleaf Financial Services, Scott was responsible for Direct-Marketing, Branch Marketing initiatives, Customer Community and Social Media.

Previously, Scott was the Senior Vice President of Retail Risk Management with PNC where he and his team were responsible for developing and implementing unified credit decisioning platform in partnership with FICO. Prior to PNC, Scott managed various marketing functions for BarclaycardUS, directing Customer Experience, acquisitions and customer lifecycle programs. Scott has also held positions at JPMorgan Chase, NextCard and American Express.