Mathilde Riba

Marketing & Business Development Coordinator at LENET

Mathilde Riba has three years of work experience. In 2021, they worked as a Chinese social media influencer and content creator at Lianlianbao. Mathilde had 250k followers on Bilibili and 130k followers on RedBook, and collaborated with 12 brands to set up successful and relevant partnerships. Also in 2021, they worked as a Marketing and Communications Assistant at D-LAB NUTRICOSMETICS, where they drafted social media posts and created videos, researched latest trends, conducted market analysis, and coordinated with department leads and Chinese partners. In 2022, they began working as a Marketing & Business Development Coordinator at LENET | Human Friendly Technology, where they manage the company's LinkedIn account, including posts and growth.

Mathilde Riba has a comprehensive educational background. Mathilde began their education in 2012, when they obtained their Baccalauréat from Lycée de Borda. From 2015 to 2018, they earned a Bachelor's Degree in Applied Foreign Languages from Université Bordeaux Montaigne (ex - Bordeaux 3). Mathilde then participated in an exchange program at Xi'an International Studies University from 2017 to 2018, followed by a Chinese Language Program from 2018 to 2019. Mathilde is currently pursuing a Master's degree in Marketing at Xiamen University, which they began in 2019 and is expected to complete in 2022.

In addition to their formal education, Mathilde Riba has obtained several certifications. In 2021, they obtained the Future Analyst & Co-creator certification from Demola Global, the Virtual Experience Program Participant certification from Sydney Romantics, and the Virtual Startup Internship: Smart Cities certification from Sydney School of Entrepreneurship. In 2022, they obtained the Fondamentaux du marketing numérique certification from Google Ateliers Numériques and the Virtual IDEA Global Internship: Omnichannel Marketing certification from lululemon.

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  • Marketing & Business Development Coordinator

    August, 2022 - present