Abby Mannich

Digital Marketing Manager, Paid Media & Influencer Marketing at Lewis Communications

Abby Mannich has been working in the digital marketing field since 2013. Abby began their career at Sinclair Broadcast Group as a Multi-Media Marketing Consultant. In 2017, they joined Alabama Media Group as a Digital Marketing Executive, where they collaborated with businesses on their digital marketing strategies to create brand awareness, promote engagement, and increase conversions. In 2021, they joined Lewis Communications as a Digital Marketing Manager, Paid Media & Influencer Marketing. In this role, they develop and leads strategic digital marketing efforts based on the parameters and objectives of each campaign, such as goals, target audience, geography, timing, and budget. Abby also manages comprehensive digital campaigns involving Paid Search, Paid Social, YouTube, OTT, Programmatic Display & Video, Email Marketing, Streaming Audio & Video, etc.

Abby Mannich completed their Bachelor of Science (B.S.) in Marketing and Business Administration from Troy University in 2013. In 2018, they obtained a Google Ads Certified certification from Google Ads. In 2022, they obtained two certifications from Meltwater - Influencer Marketing with Meltwater: Foundations and Influencer Marketing with Meltwater (Klear): Advanced.

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Timeline

  • Digital Marketing Manager, Paid Media & Influencer Marketing

    March, 2021 - present