Taylor Byrnes

Vice President, Media And Martech at Liberty Mutual

Taylor Byrnes is a seasoned professional in the insurance and finance sectors, currently serving as Vice President of Media and MarTech at Liberty Mutual Insurance since July 2010. In this role, Taylor leads the in-house media team, Bedloe Media, focusing on driving profitable business growth through strategic media investments and marketing technology. Previous positions at Liberty Mutual include AVP of Advanced Analytics and Media, where management of diverse teams facilitated enhanced customer experiences, and Director of Media Buying and Advanced Analytics, concentrating on optimizing TV budgets and analyzing investment effectiveness. Prior experience includes roles at BNP Paribas as a Structured Finance Associate and Deloitte as a Senior Accountant. Taylor holds an MBA in Finance & Strategy from NYU Stern School of Business and both an MSA in Accounting and a BS in Accounting & Finance from Boston College. Taylor also owned and managed Byrnes Landscaping, demonstrating entrepreneurial acumen.

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