Rajat Abrol is an experienced professional in retail planning and brand strategy, currently serving as Planning Manager at Lifestyle International Pvt Ltd since March 2021. In this role, Rajat is responsible for managing annual sales plans and budgets while providing seasonal direction for buying. Previous experience includes positions as Brand Strategist at 1001 Stories, Senior Business Consultant at Simbus Technologies Pvt. Ltd., and Merchandise Manager at Madura Fashion & Lifestyle. Rajat's career spans several prominent companies, including Landmark Group and Reliance Retail, focusing on merchandise planning and strategic control to enhance sales performance. Rajat holds an Executive MBA from the Indian Institute of Management Bangalore and a Master's in Retail Management from the National Institute of Fashion Technology, Mumbai.