Kathy Bassininski

Kathy Bassininski is an accomplished marketing professional with extensive experience in leadership roles across various reputable companies. Currently serving as the Director of Marketing for Retail Products at LifeMade Products LLC since September 2021, Kathy previously held significant positions including Director of Marketing and Category Management at Nice-Pak Products, Inc. and Director of Marketing at SweetWorks Confections, LLC. Additional roles include VP of Marketing at Amplitude Marketing Group, Inc., Senior Director of Marketing at Schwan's Consumer Brands, and VP of Brand Development and Corporate Services at Just Born, Inc. Kathy's background also includes senior positions at The Hershey Company, Fastcorp, Frito Lay, and M&M/Mars, showcasing a wealth of expertise in brand management and strategic marketing. Kathy earned a Bachelor of Science degree in Business from Centenary University.