Allyson Hugley currently serves as the Global Senior Director of Customer Insights for LinkedIn Marketing Solutions, a position held since July 2021 following a prior role as Global Director of Customer Insights. From December 2018 to June 2021, Allyson was Vice President of Communications Analytics and Market Research at Prudential Financial, where leadership involved creating an integrated research and analytics function and serving on the senior leadership team. Previously, Allyson worked at Weber Shandwick as President of Measurement and Analytics, establishing the analytics function, and at MSLGROUP Americas as Senior Vice President, directing research initiatives. Allyson's experience also includes positions at Scholastic Inc., GfK Roper Public Affairs & Media, and Roper Starch Worldwide Inc. Allyson holds a Master of Science in Analytics from Texas A&M University, an MBA from Zicklin School of Business, and a Bachelor of Arts from Connecticut College, among other educational credentials in digital marketing and analytics.
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