Lauren Herr is a seasoned marketing professional currently serving as the Director of Growth Marketing at Lipscomb University since August 2020, overseeing website strategy and optimization. Since 2018, Lauren has also operated as the Director of Digital Marketing for Lauren Herr Consulting. Previous roles include Director of Social Media and Emerging Strategy at Santa Clara University and Social Media Manager at Rady School of Management, where Lauren managed social media initiatives, significantly increasing engagement and advertising performance. Earlier experience includes working as Digital Marketing Manager for UBM Tech, focusing on social media strategies across multiple brands, and as a Social Media and SEM Specialist. Lauren Herr holds a Bachelor's degree in Media Production and Multimedia Design from Pepperdine University.
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