Helen Guo has an extensive background in consumer insights, analytics, and strategy across various industries such as retail, consumer goods, and finance. Helen has held roles at top companies like Liquid I.V., PepsiCo, Gap Inc., and Kurt Salmon, with a focus on leading consumer insights initiatives to drive business growth. Helen also brings experience in finance and advisory roles from Cerberus Capital Management and Barclays Capital, showcasing a well-rounded skill set. Helen's educational background includes an MBA from The University of Chicago Booth School of Business and a Bachelor's degree in Commerce from the University of Virginia.
November, 2021 - present
Director, Consumer Insights at Mattson
Director, Consumer Insights at GoodRx
Director, Consumer Insights at Highlights for Children
Director, Consumer Insights at U.S. Dairy Export Council
Director, Consumer Insights at Wolverine Worldwide