Lithia Motors
Chuck Massart has extensive experience in the automotive industry, currently serving as General Manager at Lithia Motors, Inc. since September 2016, with previous roles including Assistant General Manager and Sales Manager at West Liberty Subaru and General Manager at Baierl Honda. Massart has held various management positions at Baierl Acura, Baierl Honda, Baierl Chevrolet, and Baierl Toyota, progressing from Senior Sales Consultant to Used Car Manager and Sales Manager across multiple dealerships between 1989 and 2016. Prior to this career, Massart served as a Cryptologic Technician in the US Navy from 1985 to 1989. Educational qualifications include a Bachelor of Science in Marketing/Management from Duquesne University, Graduate Studies in Business Management from Chapman University, and completion of the NADA Dealer Academy.
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