Alexandre Viala is a skilled marketing and business development professional with experience spanning various industries. As a Category Manager Junior at LiTT DIffusion SAS since April 2022, Alexandre applies expertise gained from previous roles, including Category Manager Assistant at Shell and Product Manager Assistant at PharmaBest. In the mobility convenience retail sector at Shell, contributions aided the growth of business operations in France. Alexandre also served as a Business Developer at Stade Français Paris, successfully renewing over 80% of a customer portfolio and making a significant sale. Early career experience includes a sales assistant role at DSIDE EXPERTS Ltd, where Alexandre excelled in appointment generation. Alexandre holds a Master of Science in Marketing & Brand Management and a Bachelor's Degree in Management from KEDGE Business School.