Humberto Jimenez-Freile

Humberto Jimenez-Freile is a Senior UX Designer at Live & Breathe since May 2023, leading UX and UI designs for Imperial Tobacco on various digital projects. Prior to this role, Humberto served as a UX Designer at VMLY&R and GTB from January 2021 to April 2023, primarily focused on multiple projects for Ford Motor Company, including the online service booking relaunch and the EMP system. Previous experience includes a UX Designer position at Resolute Asset Management, where a dashboard tool for property analytics was developed. Humberto's educational background includes a User Experience Design Immersive at General Assembly and various UX-related certifications from Google.