TS

Tara M. Santoro

VP, Media Operations at LiveIntent

Tara M. Santoro has an extensive work history in the digital advertising and media industry. Tara M. currently holds the position of VP, Media Operations at LiveIntent, Inc. since October 2022. Prior to that, they worked as a Member at Chief starting in October 2021.

Tara M.'sprevious experience includes working at Digilant as the VP, Media Operations from April 2020 to October 2022, where they led omnichannel media strategy and execution for various clients across different industries. Before that, they served as the VP, Campaign Solutions - Anagram at Digilant from April 2018 to April 2020.

Prior to joining Digilant, Tara worked at Southern New Hampshire University as the Head of Programmatic Marketing from August 2016 to April 2018. During their time there, they developed and managed the university's in-house trading desk and implemented digital marketing strategies across multiple channels.

Before their role at SNHU, they worked at Havas Media Group as the VP, Programmatic Strategy - Boston & San Francisco, Director, Programmatic Media - Boston & San Francisco, and Manager, Programmatic Media from September 2013 to August 2016.

Further back, Tara held positions at GateHouse Media as a Digital Product Manager from March 2012 to September 2013 and at Rockett Interactive as a Digital Connection Planner from November 2010 to January 2012.

Tara M.'scareer started at Centro, LLC where they worked as a Digital Account Manager from July 2008 to August 2010. Prior to that, they gained experience as a Senior Online Ad Operations Manager at Boston.com from September 2005 to July 2008 and as a Client Development professional at BURST! Media, LLC from August 2004 to September 2005.

Tara M. Santoro obtained a Bachelor of Science degree in Media Arts from Emerson College from 1996 to 1999.

Links

Previous companies

GateHouse Media logo
Digilant logo

Timeline

  • VP, Media Operations

    October, 2022 - present

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