Daniella Harkins

SVP, Product Go-To-Market at LiveRamp

Daniella Harkins is SVP, Commercial Strategy and Excellence of the agency team at LiveRamp where she focuses on strategic growth and partnerships with agency clients. In her role, Daniella works with agency executives to empower growth leveraging the power of identity across the ecosystem. She built her career working with clients at the intersection of data, technology and creative.

Prior to joining LiveRamp, Daniella was VP, Strategic Solutions at Verve, where she built programmatic and data partnerships to power mobile solutions for Verve’s clients. Daniella also held multiple executive roles at Acxiom.

Her passion and curiosity about how to improve marketing efficiency while enhancing the consumer experience has been the core driver in her career. Daniella holds a BA in French from Temple University and an MBA from St John’s University Rome.

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