Kitty Sham

Kitty Sham is a seasoned professional in audience segmentation and digital marketing, currently serving as Senior Manager of Audience Platform at Loblaw Digital since May 2019. Previous experience includes a managerial role in audience segmentation at Rogers Communications, where Kitty managed the Adobe Audience Manager. Kitty's diverse background also encompasses various positions in device pricing and forecasting, as well as statistical analysis at The Nielsen Company. Early career involvement includes business analysis at Scotiabank and a co-op analyst role at CPP Investment Board. Kitty Sham holds a degree in Mathematics and Business Administration with a focus on Marketing and Analytics from the University of Waterloo, completed in 2008.