Nancy Xie

Nancy Xie is a seasoned professional in digital strategy and personalization with extensive experience in the eCommerce sector. Currently serving as Director of Personalization for PC Optimum at Loblaw Digital since May 2022, Nancy previously held the role of Senior Manager for Shoppers Drug Mart eCommerce. Prior experience at Bell from October 2017 to May 2022 included positions such as Senior Manager of Digital Strategy, Offer Strategy Analyst, and various roles in Insights & Analytics and Business Process Analysis. Nancy's earlier career featured a series of internships and assistant roles at esteemed organizations, including the University of Toronto's Rotman Commerce, emphasizing marketing, events, and corporate relations. Nancy holds a Bachelor of Commerce in Business Management with a focus on Marketing from the University of Toronto.