Local Planet
João Neves is an accomplished professional with extensive experience in digital media and management. Currently serving as a Member of the Board of Directors at IAB Portugal since January 2021, and an Executive Board Member at Nova Expressão since November 2010, João has held various roles including Head of Digital Development and Digital Media Manager, overseeing campaign planning across multiple platforms. Since January 2017, João has also held the position of International Client Director at Local Planet. Previous roles include WEB TEAM Manager at ZON, where responsibilities encompassed managing digital teams, online media purchases, and e-commerce development, and Web Manager at TMN, focusing on new web channels and project management. João holds a degree from Faculdade de Ciências Económicas e Empresariais da Universidade Católica Portuguesa, completed in 2009.
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Local Planet
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Brands and media platforms may be global, but business and people are still local.The top-down, centralised approach to international media does not work because local market circumstances and opportunities are not considered. We are the alternative media agency network. The best-in-class independent, owner-managed agencies across the world fused together to offer all the benefits of a network, with a difference. Our local-up approach brings together the skills, capabilities and perspectives that exist in media today to deliver where it matters…. on the ground. Because, in the end, the key to international success is to fight and win locally.