Kristina Lutz

Kristina Lutz is a forward thinking, creative media executive with industry-leading expertise in development and execution of highly effective marketing solutions for Fortune 500 brands. Most recently, she was President of Investment at Starcom, responsible for directing $6B in spend across all media and all U.S. clients, focusing on innovative activation to drive brand growth and thought leadership in the industry. She was also responsible for the Content and Multicultural practices for the agency and took a leadership role in audio transformation for the Publicis Groupe.

Kristina also spent 5 years at iHeartMedia building and leading the central region team in partnership development for the largest clients, including driving the company’s strategic approach to the automotive category. Previous to that, she spent 21 years at Starcom USA and Leo Burnett, working on a variety of accounts across strategy and investment, national and local, and across all media.