Mor Zilbershtain

Mor Zilbershtain is an experienced Product Manager currently at Logica-IT, specializing in enhancing user engagement and overseeing the life cycle of a digital B2C insurTech product. At Logica-IT, significant achievements include optimizing the onboarding process to increase user engagement by 22%, defining product vision and success metrics, and collaborating with various teams to improve customer value. Prior roles include Product & Project Manager at Discount Bank, where insights were developed with the Data Science team and agile sprints were planned, and Project Manager at Matav, focused on E2E project management. Zilbershtain has a background in managing Salesforce implementations and enhancing user experiences in medical systems. Educational credentials include a Bachelor of Science in Industrial Engineering & Management with a focus on Information Systems from Shenkar, and recent completion of a Product Management course with honors.