Richard Bedford

Richard Bedford has a diverse work experience in the digital marketing industry. Richard started their career as a Systems Specialist at Nationwide Building Society, where they provided support for their networking infrastructure. After that, they worked as an SEO Specialist at Attention Grabbers Ltd and Downstream Marketing, specializing in natural and paid search engine marketing.

In 2007, Richard joined Funbox Pty Ltd as a Digital Consultant, focusing on SEO, content, and affiliates. Richard then moved to Bruce Clay, Inc. as a Digital Director, where they provided high-quality SEO services and helped establish industry standards and ethical practices.

Richard continued their career at Resolution Digital, where they held multiple roles including Director, National Head of Digital Strategy & Insights, General Manager of Owned & Earned Media, and GM Technology, Data, and Analytics. In these roles, they led teams and was responsible for revenue growth, client satisfaction, and cross-selling services.

Richard'smost recent position was at Longtail UX, where they served as the Head of Client Growth & Client Success. In this role, they integrated the company's customer acquisition platform with clients' MarTech stacks to drive growth and revenue through organic search and advertising.

Overall, Richard Bedford's work experience demonstrates their expertise in digital marketing, SEO, analytics, and business development.

Richard Bedford attended Loughborough University from 2000 to 2004, where they obtained a Bachelor of Science degree in Computer Science. In addition to their formal education, Richard has also obtained several certifications throughout their career, including Google Analytics Individual Qualification in 2013 and 2021, Adobe Analytics Sales Certified and Adobe Audience Manager Sales Certified in 2018, and Segment Analytics Certified and Segment CDP Implementation Certified in 2021.