Haley Alexander

Haley Alexander has a diverse work experience with a focus on finance, operations, project management, and digital marketing. Haley is currently the Director of Finance and Operations at Look Listen, where they have been working since 2015. Prior to this role, they served as the Senior Financial and Operations Manager and Operations Manager at the same company.

Haley also has experience as a PMO Analyst and Project Manager, where they worked with stakeholders to create project plans, develop project requirements, and ensure successful project delivery. Haley played a key role in implementing the Agile development framework within the agency.

Before joining Look Listen, Haley worked as a Senior Media Specialist and Digital Media Specialist, where they monitored and enhanced brand performance on paid channels, created and managed KPIs, and gathered insights through Google Adwords and Analytics.

Earlier in their career, Haley worked as a Digital Marketing Consultant at Georgia Tech, where they conducted a thorough Paid Search Advertising analysis for Carter's children apparel brand. Haley proposed keywords, ad groups, and campaigns based on data gathered from various tools and presented ad rotation tests and wireframes for ad landing pages.

Haley also has experience as a Marketing Assistant at Medalyn Salon and MedSpa, where they analyzed consumer behavior and developed marketing plans tailored towards target market groups, resulting in a 15% increase in sales.

Overall, Haley Alexander has demonstrated strong skills in finance, operations, project management, and digital marketing throughout their career.

Haley Alexander attended the Georgia Institute of Technology from 2011 to 2015, where they obtained a Bachelor of Science (B.S.) degree in Marketing and Business Administration. During their time at the institute, they also earned additional certifications, including a Google Analytics Certification from Google in June 2015, a Certified Scrum Master certification from Scrum Alliance in November 2017, and a Google AdWords Certification from Google AdWords Certified in March 2015.