LOOP HORIZON
Ata Mehmet is an experienced CRM professional with a strong focus on data-driven marketing strategies and transformation. Currently serving as the Head of CRM at Loop Horizon since June 2022, Ata provides consulting services to global brand clients, specializing in targeted marketing transformation, campaign support, and advanced analytics. Previously, Ata held the role of CRM Transformation Lead and Analytics Product Lead at Sky, overseeing customer marketing planning and data strategy while managing a hybrid team. Experience also includes significant positions at TalkTalk, M&C Saatchi London, Symphony EYC, British Gas, and Carphone Warehouse, demonstrating expertise in multi-channel campaigning, team leadership, and loyalty program development. Ata attained a Bachelor's degree in Business/Managerial Economics from Brunel University of London.
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LOOP HORIZON
We are a consulting & technology company with expertise across Consumer, B2B and Health. Loop Horizon is focused on guiding brands to super-charge customer experiences through a better combination of data & intelligence, marketing technology and people. Loop bring a fresh perspective and confidence to challenges commonly faced by clients, helping unlock opportunities with minimal intervention and maximum impact. We are passionate about upskilling your teams so they can deliver on future opportunities directly.