Alexandra Theriault

Alexandra Theriault is the General Manager for Spherical, a suite of CDP accelerator solutions, at Lotame. Alex oversees the Spherical team working alongside brands, helping them maximize the value of their first-party data to enable persona development, enrichment, analysis and advertising activation. In her prior role as Chief Customer Officer, she led the organization’s customer focus, programs and strategy across six continents. Alex brings 16 years of experience designing, developing and delivering world-class customer success for global brands, agencies, platforms and publishers across the martech industry. She serves as an advisory board member on Lotame’s Diversity & Inclusion council, and served as an advisory board member for a martech start-up in the affiliate space. Prior to joining Lotame, Alex was with IndustryBrains, a leader in monetizing B2B & Financial publisher content through contextual advertising, a subsidiary of Marchex. Alex holds a BA in Marketing and Business from the Whitman School