Amanda Hurley

Amanda Hurley is a seasoned marketing professional with extensive experience in the hospitality sector and a strong background in communications and public relations. Currently serving as Senior Marketing Manager at Lotus Marketing, Inc. since April 2022, Amanda previously held various key positions at Sonesta Hotels from 2011 to 2022, including Director of Field Marketing, where leadership was provided for a team responsible for activating marketing initiatives across a portfolio of more than 260 hotels. Amanda also contributed significantly to branding efforts, such as launching the Ignite Sonesta sales lead referral program and standardizing room content for over 2,500 hotels. Prior to roles at Sonesta, Amanda gained valuable experience at Marriott International, Fairmont Hotels & Resorts, The University of British Columbia, and the Massachusetts Institute of Technology. Amanda earned a Master’s degree in Integrated Marketing Communications from West Virginia University and a Bachelor’s degree in Communications, Public Relations from Bethany College.