Mohamed Saf

Mohamed SAF is the Head of Acquisition & Business Analytics at Louvre Hotels Group, overseeing digital acquisition strategies for brands such as Campanile, Kyriad, Première Classe, and Golden Tulip. With previous experience in companies like Fnac Darty and Criteo, Mohamed brings a wealth of expertise in driving ROI and brand performance through various digital channels such as SEO, SEA, and social media. With a Master's degree in Marketing and European Management, Mohamed has a strong background in digital marketing and analytics.