Anouk de Brouwer

Senior Research Scientist, Futures Innovation at lululemon

Anouk de Brouwer is a Senior Research Scientist in Futures Innovation at lululemon, focusing on the intersection of science, exercise, wellbeing, sustainability, and consumer experience since November 2021. Previously, Anouk served as a Research Associate at The University of British Columbia and Queen's University, along with experience as a Postdoctoral Researcher at both institutions, investigating the human brain's coordination of eye and hand movements and the nervous system's learning processes. Anouk holds a PhD in Human Movement Sciences from Vrije Universiteit Amsterdam, where research emphasized visual processing and the influence of visual illusions on eye movements and brain activity. Additionally, Anouk has teaching experience in statistics and movement sciences at the University of Groningen and Vrije Universiteit Amsterdam.

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lululemon

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lululemon athletica inc. is a healthy lifestyle inspired athletic apparel company for yoga, running, training, and most other sweaty pursuits, creating transformational products and experiences which enable people to live a life they love. lululemon’s vision is to be the experiential brand that ignites a community of people through sweat, grow, and connect, which they call "living the sweatlife." lululemon works with yogis and athletes in local communities for continuous research and product feedback in their bar-setting development of technical fabrics and functional designs. Lululemon is a designer, distributor, and retailer of a broad range of athletic apparel and accessories, including pants, shorts, tops, and jackets and products designed for being On the Move, fitness-related accessories, and footwear. lululemon also owns MIRROR, an in-home fitness company. An interactive workout platform, MIRROR features live and on-demand classes with both sweat and mindfulness offerings. The company promotes a set of core values in the business which include taking personal responsibility, nurturing entrepreneurial spirit, acting with honesty and courage, valuing connection and inclusion, and choosing to have fun.