Sian Gordon

Sian Gordon has extensive experience in product innovation within the sports and wellness industries, notably as a Director at lululemon from April 2019 to August 2022, leading teams focused on performance validation testing and research for advanced concepts in wearables. Sian's work involved integrating scientific research and design to enhance guest experience and inform the brand's future direction. Prior to lululemon, Sian contributed to sports technology research at the Sports Technology Institute and Progressive Sports Technologies, specializing in athlete performance monitoring and sports bra technology. Sian holds a PhD in Sports Technology from Loughborough University, where research centered on innovative monitoring systems for elite swimmers.