Alix Lafrance

Alix Lafrance is an experienced retail and management professional with a diverse background in leadership roles across various organizations. Currently serving as the Boutique Director at LUSH since October 2020, Alix oversees profit center management and aligns with the brand's commitment to fresh, handmade cosmetic products. Concurrently, Alix holds the position of President at 42Laseppe, leading a council of 90 co-owners in investment strategy and management, and acts as a mentor at WeTechCare, providing guidance to youth in job seeking. Alix is also a member of the Steering Committee at Croix-Rouge française and a founding member of Precious Plastic Bordeaux, dedicated to promoting low-tech recycling solutions. Previous roles include multi-store management at Claire's, sales floor management at A.S.Adventure, and various positions at PALAIS DES THÉS and Lyonnaise des eaux, showcasing a solid foundation in retail and human resources.