Matthew Wilkes

Matthew Wilkes is a seasoned sales and marketing professional with extensive experience in the beverage industry. As District Manager for the Southeast Division at Luxco, Inc. since September 2013, Matthew has focused on shipment performance, distributor margin monitoring, marketing campaigns, and competitive pricing strategies for Luxco Brands. Prior to this role, Matthew served as a Field Sales Representative at Monster Energy from August 2007 to October 2012, where responsibilities included supervising sales volume, generating new distribution, and conducting presentations to boost brand awareness. Earlier career experience includes serving as District Sales Manager at General Wholesale Company from May 2000 to August 2007, overseeing a team of six sales representatives and managing product introductions. Matthew earned a Bachelor's degree in Marketing/Marketing Management from the University of Georgia's Terry College of Business.