LWC Drinks
Doug Trotman is an experienced professional in the drinks industry, currently serving as the Regional Manager for LWC Drinks since April 2021, overseeing operations in the North East, Teesside, and Yorkshire. As the Owner of both Double Maxim Brewery and AT Leisure Ltd since July 1999, Doug combines entrepreneurial expertise with a strong background in sales and marketing, having held significant positions such as Sales & Marketing Director at Vaux Breweries Ltd and Sales Director at Holsten UK and Holsten Distributors. Doug's career in the drinks sector began in 1984 with a role as Brand Manager at Farleys, progressing to National Account Manager at Watney Mann National Sales, before transitioning to consultancy with DRINKS CONSULTING LIMITED from 2008 to 2021. Doug's educational background includes a BA in Business Studies with a focus on Marketing from Plymouth Polytechnic and the University of Plymouth.
LWC Drinks
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LWC is the largest independent wholesaler of beers, wines and spirits in the UK. Established in 1979, LWC has grown from a small start up to the "fastest growing privately owned drinks company in the UK". With over 7,000 different product lines and over 6,000 on trade customers, LWC provides the broadest range and greatest service available in the UK drinks industry. We provide fantastic support services which enables our customers to not only maximize their sales, but also provide their customers with a higher quality experience. This is possible due to our team of over 100 dedicated account managers, who can advise you on how to maximize your business potential whilst also eradicating any issues you may face. To find out more about LWC, please visit www.lwc-drinks.co.uk