Mackerel Media
Caroline Craig is an experienced Operations Director at Mackerel Media, where responsibilities include the strategic delivery of client accounts and projects, collaborating with client services and delivery teams to support business growth since June 2014. Previously, Caroline served as the Data & Insight Director at RBS from July 2002 to July 2013, focusing on a significant Risk Systems project that transitioned legacy credit decisioning systems to a SAS/Teradata platform, while managing both internal teams and external consultants. Caroline holds an MSc in Operational Research from Strathclyde Business School and a Bachelor of Science in Science and Management from Edinburgh Napier University.
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Mackerel Media
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Mackerel Media is a digital marketing agency providing services like SEO, PPC, digital marketing, data & insight, analytics & measurement.