Sarah Lundberg

Principal, Business Strategy- Home at Macy's

Sarah Lundberg is an accomplished professional with extensive experience in business strategy and brand management, particularly in the retail sector. From April 2021 to July 2025, Sarah excelled at Macy's as Principal of Business Strategy for Home and previously as Director of Brand Strategy, where responsibilities included developing a sustainable private brand portfolio and collaborating across functions to align brand values with customer needs. Earlier career roles included managing inventory and enhancing customer experiences as a Visual Merchandiser and Sales Support Lead at White House Black Market, and contributing to showroom operations at FASHION R LIMITED as a Showroom Assistant. Sarah holds a Master’s in Global Business Administration from The Fletcher School at Tufts University and a Bachelor of Science in Retail Merchandising from the University of Minnesota.

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