Jessica H.

Senior Vice President, Destination Strategy at Madden Media

Jessica H. serves as the Senior Vice President of Destination Strategy at Madden Media since October 2024. Previously, Jessica H. held various leadership roles at Visit Fort Worth from December 2011 to October 2024, including Vice President of Marketing & Film Commissioner, where responsibilities encompassed public relations, marketing, social media, content strategies, and the establishment of the first Fort Worth Film Commission in 2015. Prior experience includes roles at Fox Broadcasting Company and Fox Television Stations, where Jessica H. led affiliate marketing campaigns for major network launches and managed marketing strategies. Jessica H. holds degrees in Broadcast Communications and Radio, Television, and Film from The University of Texas at Arlington and Stephen F. Austin State University, respectively.

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