Michael Neiderts

madSense unlocks the power of AI for marketers—accelerating insights, sharpening strategies, and creating stronger, better-performing campaigns. Built by data scientists and AI experts from PwC, Havas, Microsoft, Coca-Cola, CBS, and Diageo, madSense transforms AI into your unfair advantage. Leveraging your brand’s DNA, madSense drives authentic, high-performing marketing across every touchpoint. Using custom-trained large language models (LLMs) and semantic vector databases, madSense delivers personalization at scale, continuous optimization, and cross-channel learning, evolving your marketing operations and results. What makes madSense different? Unlike repackaged mass-market AI, madSense is fully custom with a proprietary methodology, a world-class team, and a product suite designed to give you strategic insights and output, not just automation, for an end-to-end advantage. With madSense, agencies and brands can: - Deliver personalization at scale - Streamline spend, vendors, and resources - Drive brand consistency across every channel - Test and optimize every touchpoint, forever - Accelerate quality content creation - Unlock instant market research - Focus on strategy—not manual tasks - Harness real AI and data benefits, not hype - Bring creativity and excitement back to your marketing And because madSense AI is grounded in your brand’s assets and creative, your content is consistent, on-brand, commercially safe, and legally secure across every single output. Ready to evolve your marketing? Get in touch.