Hiren Parmar

Hiren Parmar is currently the Manager - Channel Strategy & Operations at Mahindra Holidays & Resorts India Limited. Prior to this, Hiren worked as Assistant Manager - Sales Strategy - Franchise/Channel Business at HDFC Realty and as Franchise Service Manager/Relationship Manager at Edelweiss Financial Services. Hiren holds an MBA in Marketing from LOTUS BUSINESS SCHOOL, Pune, and a BMS degree from the University of Mumbai. throughout Hiren's career, they have focused on managing real estate franchisees and channel partners, and generating interest for franchises through various channels.