Dr. Alexander Pschera

Author And Speaker On Innovation And Digital Technology at Maisberger PR

Dr. Alexander Pschera is the Owner and Managing Partner of Maisberger GmbH in Munich, Germany, where a focus is placed on competitive positioning, leadership communication, and high-tech marketing since August 1999. Additionally, Dr. Pschera has contributed as an author and speaker on innovation and digital technology and held a role in business development at IESE Business School Germany from 2009 to October 2012, specializing in programme development, international client relations, sales development, and marketing strategy. Dr. Pschera earned a Doctor of Philosophy (Ph.D.) in German Language and Literature, Philosophy, and Musicology from Heidelberg University between 1983 and 1990 and completed an AMP in International Business at IESE Business School in 2009.

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Maisberger PR

COMMUNICATION, THAT ADDS VALUE. INTERNAL. EXTERNAL. ONLINE. OFFLINE. Maisberger is an international agency for strategic corporate communication. We work for today's global leaders – and for companies who aim to take their place tomorrow. Applying a balanced mix of professionalism, creative ideas, efficiency and trust, our aim is quite simply to add to the value of your company. Nothing more and nothing less. We are convinced that investing in communication pays dividends in many and varied ways. Our portfolio combines traditional media work with every aspect of digital communication. Employer communication and internal communication are two focal areas of what we do. More than 20 years of experience We have been advising and assisting clients from a wide range of industries in all areas of B2B communication – including print and online media, internal and external communication, in German-speaking Europe and the wider international arena – for more than 20 years. For communication that genuinely adds value, we have the experience you can count on. Meet us at following digital corners: * Website: http://www.maisberger.de/ * Newsroom with value-added content and link to all social channels: http://www.maisberger.de/newsroom/


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