Gemma Albi Verdú

Gemma Albi Verdú serves as the Earned Media Lead at MAC Cosmetics since November 2025. Prior to this role, Gemma held various senior positions at Gap, including Senior Director of Integrated Marketing and Global Brand Communications Director, from September 2019 to November 2024. Additional experience includes a position as Partner Marketing Creative at Netflix for a brief stint in 2018, and significant roles at adidas, where Gemma progressed from Global Brand Communications Manager to Senior Global Brand Communications Manager for adidas Originals between April 2016 and September 2018. Gemma began the career as a Brand Communications Specialist at Reebok in 2015 and has also worked as a Campaign Manager at IMA Influencer Marketing Agency and as a Campaign Executive & PR at Villar & Rosàs. Gemma's educational background includes a Bachelor's degree in Advertising & Public Relations from the Faculty of Communication Blanquerna / Ramon Llull University and additional studies in Social Media in Fashion and Corporate Communication.