Carolina Lobos

Carolina Lobos is a seasoned marketing professional currently serving as the Head of Marketing for LATAM at Manhattan Associates since April 2024. With a robust background in marketing and sales enablement, Carolina previously held the position of VP of Marketing and Sales Enablement at Asignet Technology DNA, where responsibilities included leading the integration of marketing and internal communications following an acquisition. Additional experience includes serving as Demand Generation Director at NTT, where Carolina managed multi-touch integrated marketing campaigns for the Americas, and as Vice President of Marketing Services at PurpleBox, Inc., providing marketing automation solutions for various clients. Carolina’s academic credentials include an MBA in Marketing from Quinlan School of Business, Loyola University Chicago, and participation in the Accelerated Marketing Leadership Program at Northwestern University's Kellogg School of Management.