Lee Benecke

Strategy Director at Manifest Group

Lee Benecke has a diverse and extensive work experience in the field of digital and content strategy, social media, and marketing.

Lee currently holds the position of Digital & Content Strategy Director at Manifest Group, starting in August 2020.

In 2021, they co-founded SocialNorth, a community and speaker event designed to provide digital communities in the North of England with flagship events in cities like Manchester, Leeds, Liverpool, and Newcastle.

In 2020, Lee took on a short-term contract as Head of Social and Content at THG Ingenuity, where they upskilled existing teams, established working relationships with in-house design and UX teams, and provided guidance on future social/content propositions within the agency model.

From 2018 to 2020, they served as a Business Director - WM Content at Wavemaker, leading a team of 8 and managing various clients in media, content, and technology agency.

In 2017, Lee worked as the Head of Social Media at Brazen PR, where they led a team of 6 in social media, influencer marketing, content marketing, and creative studios.

From 2013 to 2017, they were employed as a Social Media and Content Consultant at AmazeRealise, working with notable clients such as Lexus, Asics, Unilever, and Pizza Hut Restaurants.

Before that, Lee served as the Head of Social Media at Delete, a digital agency focused on digital transformation and experience. Lee worked with high-profile clients like Red Bull, Converse, Expedia, and Manchester City FC.

Lee's career started as a Journalist at One&Other [York], a web-based platform for local news and culture. Lee also worked as a Freelance Music Journalist for various companies from 2004 to 2010.

Earlier in their career, Lee worked as a Social Media Specialist at Summit - Changemakers in Online Retail, focusing on retail and e-commerce clients such as Selfridges and Argos.

Lee Benecke attended the University of Sunderland from 2001 to 2004, where they obtained a BA degree in Journalism.

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