Sarah Ashdown

Global Commercial, Marketing & Strategy Client Director at Manifesto

Sarah Ashdown has a strong background in marketing and strategy, with over a decade of experience in subscription marketing and customer proposition development. Sarah started their career at Sky in 2009 as a Subscriptions Marketing Manager, before moving to BT in 2013 as a Senior Subscription Marketing Manager. In 2015, they joined News UK as the Head of Subscription Marketing for The Times & Sunday Times, and later became the Customer Proposition and Market Development Director. In 2020, Sarah joined Archant as the Consumer Revenue Director. Sarah is currently working as the Global Commercial, Marketing & Strategy Client Director at Manifesto Growth Architects, starting in 2022.

Sarah Ashdown has a Bachelor of Arts (Hons) degree in Business and Law from the University of the West of England, which they obtained from 2007 to 2011. Prior to that, they attended The Royal Masonic School for Girls from 1999 to 2007. In 2021, Sarah completed an Executive Education program at the University of Cambridge, focusing on Digital disruption and transformation strategies. Sarah also obtained a certification in Digital Disruption: Digital Transformation Strategies from Emeritus in September 2021.

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