Mapp Digital
Annarosa Barra is an experienced marketing professional currently serving as the Field Marketing Manager for Mapp in Italy since June 2021. Previous roles include Events & Corporate Communication Specialist at JAKALA and Partnership & Experiential Marketing Specialist at Samsung Electronics Italia, where responsibilities encompassed local brand marketing, event management, and high-level reporting to management. Annarosa has also held positions at JAKALA, AD MIRABILIA, and iRiparo SRL, gaining diverse experience in event coordination, corporate communication, and marketing support. Annarosa holds a Master's degree in Comunicazione per l'Impresa from Università Cattolica del Sacro Cuore, a Bachelor's degree in Business Administration from Università degli Studi di Torino, and a diploma in Liceo Linguistico from Liceo Linguistico "G.Soleri".
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Mapp Digital
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Mapp is a leading provider of insight-led customer engagement. Mapp has global offices in six countries. More than 3,000 companies rely on Mapp, including Argos, Ella’s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, Pepsico, Quint and The Entertainer.