Selim Saukkomaa

Head Of Global Brand Concepts at Marimekko

Selim Saukkomaa has a diverse work experience that spans various industries. Selim is currently working at Marimekko as the Head of Global Brand Concepts, where they are responsible for planning marketing concepts and campaigns for each season. Selim collaborates closely with the design team and creative director, translating the seasonal design brief into campaign ideas and overseeing their execution. In addition, Selim works closely with Marimekko teams and partners in Asia to ensure local relevance in key markets.

Prior to joining Marimekko, Selim worked at Reaktor as a Strategist, where they were part of a multidisciplinary studio responsible for creative strategy consulting. At Bob the Robot, Selim held multiple roles, including a position as a Strategist, where they created strategic plans for a portfolio of clients and translated business information into world-class advertising campaigns.

Selim's experience in strategic planning and client consultation also includes roles at N2 Helsinki Oy as a Junior Strategist and Strategy Intern. Selim worked closely with clients to understand their business problems and presented actionable insights to the creative team.

Earlier in their career, Selim gained experience in business design and product ownership as a Business Designer Intern at Eficode. Selim also worked as a Marketing Trainee at Bonnier Corporation, where they focused on brand management and retail campaigns in the publishing industry.

Selim began their professional journey with part-time employment at Konsolinet Oy, where they developed skills in video game sales and retail strategy. Selim also gained production experience as a Summer Production Assistant at Filmiteollisuus Oy, where they learned video editing and script supervising.

Overall, Selim Saukkomaa's work experience showcases their expertise in strategic planning, brand management, and creative campaign execution across various industries.

Selim Saukkomaa completed their education from 2006 to 2009 at Kallion Lukio, where they obtained a high school diploma. Selim then pursued their Bachelor of Science degree in Marketing (major) and Economics & Information systems science (minor) from 2011 to 2016 at the Turku School of Economics at the University of Turku. Later, from 2013 to 2013, they participated in the Information Technology Program, specializing in Strategy & Experience Design at Aalto University. Finally, they completed their Master of Science (M.Sc.) degree in Business and Economics from 2016 to 2018 at Aalto University.

Links

Previous companies

Eficode logo
Bonnier Corporation logo
Reaktor logo
Bob the Robot logo

Timeline

  • Head Of Global Brand Concepts

    April, 2023 - present

  • Global Marketing Planning Lead

    April, 2022

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