Susanna Conneen is the Senior Director of Marketing at Mark43. Susanna has over 10 years of experience in marketing, communications, and customer engagement.
Conneen began their career at Collibra in February 2019 as the Senior Director of Marketing. In this role, they led a team responsible for the strategy, planning, and execution of global marketing programs to accelerate customer engagement, adoption, net dollar retention, and advocacy.
Some of their notable accomplishments at Collibra include leading the marketing and communications for Collibra's SaaS transformation, which resulted in an increase of 38% of customers and 41% of ARR on supported software versions, and 17% of customers on cloud within one year. Susanna also oversaw the launch of a new digital community platform powered by Influitive on an accelerated 30-day timeline to foster increased customer engagement amidst the COVID-19 global pandemic. As a result, 4,000 community members representing 80% of all customer accounts completed 25,000+ acts of advocacy within nine months, impacting 90% of renewal and expansion ARR in H2 2020.
In May 2021, Conneen joined Mark43 as the Senior Director of Marketing. In this role, they are responsible for leading the marketing team and executing marketing initiatives that support the company's sales efforts and overall business objectives.
Susanna Conneen has a MBA from The University of Chicago Booth School of Business and a B.S. in Marketing and Organizational Management from La Salle University.
Susanna Conneen reports to Scott Crouch, Co-Founder & CEO. Some of their coworkers include Ganesha Martin - VP, Community Affairs & Public Policy, Steven Salberta - CFO, and Allan Mackiewicz - MD, Asia Pacific.
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