Rich Riotto

Rich Riotto is a seasoned sales professional with extensive experience in various roles including National Sales Manager, Business Development Manager, and Regional Sales Manager. With a background in founding and managing a successful company for 25 years, Rich has a strong foundation in business administration and management. Rich excels in managing sales processes, setting and achieving goals, and developing business relationships with distributors and customers. Rich is highly skilled in budgeting, negotiation, and identifying and addressing customer pain points to drive growth and profitability.