Liam Partain

Liam Partain is an experienced media buyer currently employed at Martin Retail Group since August 2021, specializing in both traditional and digital media for five U.S. markets, with a focus on achieving planned impression goals. Liam manages a significant budget of over $3 million for General Motors across various mediums and plays a key role in mentoring new hires through onboarding training. Previous experience includes serving as a Social Media & Content Coordinator at Sporting Duet Academy, where marketing strategies were implemented to increase brand awareness, and as a Brand Ambassador for Birmingham Legion FC, where advocacy and fan experience were enhanced. Liam holds a B.S. in Business Administration with a focus on Marketing and Management from Samford University.