Kathleen Herron (Katie)

Kathleen (Katie) Herron is an accomplished Senior Graphic Designer at the Maryland Jockey Club since January 2022, where strategic marketing initiatives have enhanced engagement metrics by 15%. As the Founder and Graphic Designer at Birrd Designs, LLC, since August 2007, Kathleen develops omnichannel marketing solutions that emphasize customer acquisition and design aesthetics. Previous roles include Graphic Designer positions at BESTofLEGACY, Ospina Creative, and Choice Hotels International, as well as Lead Graphic/Web Designer for the Washington Football Team, where a digital communication strategy increased online fan engagement by 30%. With a Bachelor of Fine Arts in Graphic Design from Virginia Polytechnic and State University, Kathleen has consistently demonstrated expertise in creating impactful visual content across various industries.