Jennifer Goetz

Jennifer Goetz is an accomplished senior copywriter with extensive experience in creating impactful marketing content across various media channels. Currently serving as a Senior Copywriter at Massage Envy since December 2021, Jennifer develops copy for national promotional campaigns and maintains brand voice standards. As the owner of Jen Goetz Creative since January 2017, Jennifer has provided freelance copywriting services to prominent clients such as Wolverine Worldwide and Coldwater Creek. Previous roles include Senior Copywriter positions at Coldwater Creek and Distinctive Apparel International, where Jennifer crafted compelling product stories and maintained brand consistency. An earlier career at DXL Group and Specialty Catalog Corp. reinforced expertise in digital copy and catalog writing, with a focus on customer engagement and brand evolution. Jennifer holds a BA cum laude in English from Middlebury College.